About This Blog
The Web is exploding with innovations: user generated content, social networking, and new applications of audio, video and mobile access. Some are brilliant, visionary, disruptive. Some are foolish, embarrassing and a waste of time and money.
In this blog I try to distinguish between gold and garbage when these tactics, known collectively by the inane name “Web 2.0,” are applied to the mainstream Web. The key question: Do these innovations help a site accomplish its mission? Or are they just there to please the boss, investors, or restless designers?
I’m delighted to report that for taking up these questions, this blog was named one of Time.com’s Top 25 Blogs. I know, I know: I don’t belong on the same linklist as Michael Arrington. But I’ll take it.
As for me: I’m Craig Stoltz–Web consultant, former Washington Post editor, ex-Revolution Health editorial director, recidivist blogger. I contribute to The Health Care Blog and, when I’m feeling loose, The Huffington Post. I make my living, oddly enough, helping clients make their websites better, sometimes using 2.0 features, sometimes not.
See my blatantly self-promotional if modestly hand-made website at www.craigstoltz.com.
Comments always welcome, either on the site or by e-mail to firstname.lastname@example.org.